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KamilFranek.com is a site that features articles with in-depth analytics of public companies and other data & business analytics topics like measuring and tracking sales performance and visualizing financial statements.

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My Vision for This Site


Kamil here. Let me share with you my view of business analytics and what is my long-term vision for this site.

My approach to Business Analytics is that it is about helping people to answer a question they have about their business so they can make better decisions.

The word β€œBusiness” is an essential ingredient in it. My 15 years of experience in different analytics positions has taught me that knowledge of the underlying business and its context is the most critical to doing analytics well.

You must also be proficient in handling data and knowledgeable about different analytics and visualization techniques, but that alone is not enough.

Trying to do analytics without business knowledge is like trying to become a great novelist by having excellent typewriting skills but no idea what to write about and how to build your story. You simply cannot analyze β€œNOTHING.”

This site started as a portfolio-type blog, where I planned to show some practical applications of business analytics. Soon I realized that what I love most is doing analytics and not just writing about it.

So the main focus now is analyzing publicly traded companies in a way that goes beyond what is usually offered in terms of depth and how the analytics is presented. My goal here is not to recommend what you should invest in but to ensure you understand the company, the business behind it, who owns it, and how it ticks.

Occasionally, I might also add articles about other business analytics topics. Sometimes, I might also do something just for fun, like this YouTube video where I turned population pyramids into population X-mass trees.

If you like what you see and want to keep in touch, follow me on LinkedIn, Twitter, or Instagram. And I also recommend joining my email newsletter.